Very long winded, slow to get to the point. Only at the end does it get quite exciting, but did the author really need so long to finally reveal what he meant by "Quality"? I felt rather cheated when I found out what he meant (no spoiler! so I do not extend further...). But then, maybe I have exactly the kind of mindset he seems to have a problem with, so it is not so surprising I was frustrated by this book. It took me two years to finally get to the end of it...